Streatham set to launch new RedHawks branding

Streatham IHC will launch their new RedHawks logo and warm-up jerseys at the NIHL1 South game against Bracknell Hornets on Sunday.

After over 40 years competing as Streatham Redskins, the club decided towards the end of last season to return to its original name of Streatham IHC after a fan vote.

The RedHawks was voted on as the club’s new nickname and the new warm-up jerseys will reflect that branding, with the traditional Streatham IHC designs remaining on the home and away jerseys.

Graphic designer Sarah Healy-Scully and club captain Joe Johnston worked together to complete the transition from the old Redskins name.

“Being involved in the design for such a historic club, the RedHawks branding was one of our toughest challenges yet,” said Healy-Scully.

“With such a bold change, a homage to the club’s steeped history was really important, so choosing an emblem style logo gave us a retro classic image inspired by the past.

“Associated with the Hawk are the notions of strength, speed, power and teamwork, all elements representative of the team we love and support.

“These characteristics were considered in the creation of the RedHawks ferocious image.

“In conjuction with the new logo, what better way to launch than on special edition warm-up jerseys, showcasing creative newness and daring colour variations.”

The launch comes at the end of what has been a hectic week for the London-based outfit, following the appointment of ex-Wightlink Raiders boss Jeremy Cornish as the club’s new Head Coach.

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